CAMPAIGNS
- A specialist in-house marketing team delivering campaigns year-round to drive traffic to BIG4.com.au
- Promotion via email, website landing page, social media and other avenues to our wide audience of holiday park considerers.
STRATEGY
BIG4 has clear strategies to drive accommodation bookings and increase brand awareness through campaigns, partnerships and other avenues.
INSIGHTS
BIG4 utilises ongoing research and insights to drive targeted data-based marketing campaigns.
PARTNERS
A talented group of media and creative partners to enhance the BIG4 brand's appeal and reach.
SOCIAL MEDIA
A focused social media stream to drive brand awareness and engagement. We encourage parks to contribute content which we can publish to our social channels, and often share content from individual BIG4 parks' Facebook pages.
