The basis of our support is not sheer volumes of material or a thousand options, but the support YOU need as an individual business. The cornerstone of that is our dedicated park support managers who are work with you on a one to one basis.

The core of our support includes the following

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Assistance in identifying insights
and growth opportunities within your park.

Dedicated park support managers who work
with you on an ongoing one to one basis.

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Group buying opportunities to lower your costs.

Support from fellow BIG4 park owners through relationship building and buddy programs.


It is the quality of our marketing that works to build your business as a BIG4 member

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CUSTOMER/ INDUSTRY/ TREND RESEARCH

Running a holiday park can be full-on. Being part of the BIG4 Holiday Park Network gives you the brand strength, support, training and tools that allow you to get the most out of your business. Whether you are a Classic, Holiday or Premier Park, we’ll help you to succeed.

STRATEGY

Our marketing strategy is multi-layered and multi-channel and works at national, state and regional levels right down to leveraging the unique appeal of your park.

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CAMPAIGNS TO DRIVE WEB TRAFFIC

Our specialist in-house marketing team works year round to drive traffic to BIG4.com.au so you can benefit from a greater margin from every booking

MARKETING PARTNERS

We retain the services of talented creative and media partners to ensure our communications cut through, build our brand and generate enquiries for your business.